I kept practicing and became better with time.” That’s where I’d write how I was feeling, then I realized some stuff would rhyme. “I used to have a diary and my friends would make fun of me - because that’s considered ‘girly’ - but it worked for me. “Ever since I was a kid, I would write down my emotions because it was like therapy for me,” he explains. Inspired by artists such as the late sierreño icon Ariel Camacho, Peso learned to play the guitar at age 15 by watching videos on YouTube. 174 on the Global 200.īorn in Guadalajara, Jalisco, Mexico, Peso Pluma (who prefers not to share his real name) doesn’t come from an artistic family and learned to navigate this complex world on his own. He scored his first global chart hit, with the Luis R Conriquez-assisted “Siempre Pendientes,” it reached No. In the past year alone, Peso signed with indie label Prajin Records, his first record deal, and has so far placed nine songs on the Hot Latin Songs chart, including three top 10s: corridos anthem “AMG” with Natanael Cano and Gabito Ballesteros, his slowed-down sierreño track “Por Las Noches” and “PRC” with Cano. It’s safe to say that Peso Pluma is doing just fine. “I’m as excited about everything as I am scared. “Everything is happening so fast,” the 23-year-old artist says. It’s not super common for an artist to appear on the screen right on time, much less earlier than expected - but the Mexican corridos performer is eager to start the interview and talk about “all the crazy” stuff that’s been happening in his short but rapidly ascending career. Peso P l uma is 10 minutes early to his Zoom interview with Billboard.
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